Missoula, Montana – October 14TH, 2010 – East Bay Regional Data, Bay East Association of REALTORS® and Contra Costa Association of REALTORS® have become the first multiple listing services in California to deploy Goomzee’s text message lead generation tool, Realty Connect®, to nearly 15,000 Northern California real estate professionals.  The three organizations announced in September they had chosen Goomzee to deliver the mobile technology to its members and revolutionize how California homebuyers and sellers receive real estate information on their cell phone.

Goomzee’s Realty Connect® helps connect buyers and sellers using text messaging and integrates with MLS data systems.  Agents place signs or ads regarding a property for sale that prompts potential buyers to send a text message with a unique property ID code.  Within seconds the buyer receives a text message response containing property information and pricing.  The Buyer then has the option to receive and view photos of the listing immediately on their phone. At the same time, the agent is notified of the buyer’s inquiry.  Automated tools and responders then help the agent cultivate those leads and begin to establish a relationship with the buyer.

"We're pleased to work with Goomzee and help get this technology in our subscribers hands, satisfying both consumers and sellers alike," states Becky Tobin, President & CEO for the East Bay Regional Data MLS.  "It is our goal to arm our subscribers with the very best technology tools available to help them satisfying both consumers and sellers alike."

This latest agreement in California expands Goomzee’s market share to include MLS’s in 13 states.  The company’s mobile technology solutions are currently used by real estate agents in 40 states nationwide.

"Bay East’s mission is to help our members succeed as real estate professionals. Today’s REALTOR® needs to have access to the latest marketing technology to achieve this goal," said Pam Winterbauer, 2010 President of Bay East Association of REALTORS®.  "The Goomzee SMS platform will allow our members to instantly connect with potential homebuyers and promote their clients’ properties in a new and exciting way."

“As a former Bay Area resident I can appreciate the need for this technology to satisfy tech-savvy home buyers,” states Mike Sparr, Goomzee’s CEO.  "We are excited to be working with these progressive organizations in Northern California.  Demand continues to increase nationwide for our technology and I expect this trend to continue throughout California.  We’re grateful that EBRD, Bay East and CCAOR took the initiative to empower more California real estate buyers and sellers with Goomzee’s mobile technology.”

East Bay Regional Data, Bay East Association of REALTORS®, Contra Costa Association of REALTORS® and Goomzee look to launch their mobile real estate solutions in early November.

About East Bay Regional Data Incorporated
East Bay Regional Data was incorporated in 1991 as a means to provide brokers and agents with a centralized and online source for real estate data. Today, East Bay Regional Data Inc. (EBRDI) is the regions largest MLS cooperative working to provide its subscribers the very best in MLS service.  EBRDI provides comprehensive MLS related information and support services to participants, subscribers and appraisers. These services include access to ongoing training, the latest in real estate technology tools, product research and new offerings, standard MLS Rules and Regulations. For more information visit us online at http://www.ebrdi.com/

About Bay East Association of REALTORS®
The Bay East Association of REALTORS® is a professional trade association serving over 4,300 real estate professionals throughout the San Francisco Bay Area by providing programs and services to enhance their ability to conduct business with integrity and competence. For more information visit us online at http://www.bayeast.org/.

About Contra Costa Association of REALTORS®
Founded in 1921, the Contra Costa Association of REALTORS® supports the real estate community with a wide range of services and products, including education, government advocacy, professional networking, marketing and public relations, and technical support. CCAR is committed to technological innovation that will lead the way in an increasingly challenging real estate environment. In addition to traditional vehicles, such as MLS access, CCAR is a technology resource—developing and aggregating powerful web-based tools that enable REALTORs' efficiency and success. For more information visit us online at http://www.ccarealtors.com/

About Goomzee
Goomzee empowers real estate agents to connect with today's mobile real estate consumers using cell phone technology and helps convert more leads into sales.  The company’s product offerings include Realty Connect, a text-message advertising and call capture tool and Realty Mobile, a mobile MLS and branded mobile IDX solution. Goomzee’s products seamlessly integrate with MLS property listing databases to provide accurate, relevant information for the real estate professional and their clients, preventing extra work for the agent while fostering potential buyer and client relationships. To learn more, visit us online at http://www.goomzee.com or contact us toll free at (877) 324-1796.